Discover the land of Primitivo DOC on two wheels with this e-bike tour through the countryside of Gioia del Colle, one of Puglia’s most celebrated wine regions.

The tour starts from the town outskirts and takes you along quiet rural roads lined with vineyards, cherry trees and rolling hills. As you ride, your local guide will share insights about the area’s farming traditions, grape varieties, and the unique terroir that makes this region ideal for wine production.

The scenery is gentle and expansive: endless rows of vines, dry-stone walls, small farms and the peaceful rhythm of the countryside. Along the way, you’ll stop for short breaks to take photos and enjoy the silence.

At the end of the ride, you’ll reach a small, family-owned cantina where the experience continues with a guided wine tasting. You'll sample 3–4 wines, including the prestigious Primitivo di Gioia del Colle DOC, accompanied by a curated selection of local snack.

This tour is ideal for those who want to connect with the land, discover the storey behind the wine, and enjoy an immersive slow travel experience.
No advanced cycling skills are required — e-bikes make it accessible to everyone.